ODosta Inc. Create Your Own Tech World
All publisher k liye zaroori hai k wo Google k Advertising Program (Adsense) me participate karny se pehly niche di gae Program policies ko attention k sath read kar len. Agar aap Google ki permissions or policies ko apni website par apply karny me fail ho gae to Google kisi bhi time aap ki site ko serve kiye gae ads ya aap k AdSense Account ko hi disable/block karny k right reserve rakhta hai. Ek bar aap ka account kisi bhi reason se disable ho gya to phir aap kabhi bhi Adsense program me participate nai kar sakty.
Google AdSense ki Policies k sata sath aap ko Kuch Terms and Conditions ko accept karna hota hai, Is liye Aap ko Google Adsense ki policies or Tems and Conditions ki updates ko check karty rehna chahye kyun k Google kisi bhi time usy ko change/update kar sakta hai, Ab ye responsibility aap ki hai k Google ki posted policies ko time to time check karen, Wesy Some time aap ko updates ki email receive ho jati hai but Google k liye zaroori nai k aap ko btae k us ne apni policies ko update kiya hai.
Ye Policies Google ki authorized team ki permission se Adsense policies k page se li gae han, So read with carefully before invalid used of your AdSense account.
Invalid Clicks and Impressions:
Koi bhi Publisher apny ad par Self/Artificially click kar sakta hai or na hi kisi manual method se impressions increase kar sakta hai. Google k ads par sirf genuine interested user hi click kar sakta hai, kisi bhi artificial method se Google ads par generate kiye gae clicks or impressions strictly prohibited han. Prohibited methods me repeated manual clicks ya impressions, automated tools, robots ya deceptive application se generated clicks ya impressions include han, but is me isi tarha k other methods bhi shamil han, So always remember k kisi bhi reason se apny ads par click karna strictly prohibited hai.
Encouraging Clicks:
Publisher apny relative, friends ya other people se apny ads par click nai karwa sakty, Isi tarha click hasil karny k liye aap koi deceptive methods use nai kar sakty. IS me ye baat bhi include hai k aap kisi user ya third party ko Adsense ads ya us k sath place kiye gae kisi other image par pesy dy kar bhi click karny k liye nai keh sakty. Google Chahta hai k user ko publishers se good exprerience ho, Is liye publishers ko Adsense program me participate karny k liye Google ki restrictions se avoid karna ho ga.
1. User ko ads view ya search karny k liye pesy dena ya isi method se third party k sath same behavior karna.
2. Publisher ka koi attractive phrase use karty howe User ko click karny k liye encourage karna like; ‘Click the ad’, ‘Supprt us”, “Visit these links” ya isi tarha ki other language use karna.
3. Arrows ya kisi other graphics k through user ko ads ki taraf attention dilana.
4. Individual ad k sath koi wrong image place karna.
5. Floating box or script me ad place karna.
6. kisi page ya content k format ko change karna ta k ads prominent ho jaen.
7. Website ka content, Ad format se change/difficult hona.
8. Google k ad units k uper misguide karny k liye koi phrase likhna like; “Sponsored links”, “Advertisements” “Favourite Site” ya “Today Top offer” etc.
Content Guidelines:
Publisher Adsense k ads ko kisi esy page par display nai kar sakta jis ka content Google k Program Guidelines k against ho. For example; voilent, adult or advocating racial intolerance etc.
1. Mature, Adult Content ya Pornography
2. Content with Violation
3. Esa content Jo kisi ko hate kary, personal ya kisi group k against violence ko promote kary, For example; race origin, gender, religion, veteran status, harassment, sexual identity or bullying etc.
4. content include with Cracking or Some hacking tips
5. Individual or group Mocking or profanity
6. Drugs content, prescription or its products
7. Any type of Beer or Alcohol products
8. Display the tobacco related products for sale
9. Display any type of Weapons for sale
10. Content or any offer to encourage users to click ads, Searching their site, browsing some sites and reading specified emails.
11. Any Type of illegal content which encourage illegal activity at other’s legal rights.
Publisher ka content agar Adsense ki Supported Languages me na ho to Google usy Ads display karny ki permission nahi deta.
Copyrighted Material:
Adsense publisher Google Ads ko esy webpages par place nai kar sakta Jin par exist content copyright law k under protected ho, esy content ko publish karny k liye us k pas legal rights hona zaroori hai. Google ki prohibited websites me esi sites bhi include han jo copyrighted material or files ko display karti han, ya esi websites k link provide karti han jo copyrighted material provide karti han.
Counterfeit Goods:
Adsense publisher Google k ads ko esy web pages par display nai kar sakta jahan fraud products ki sale ya promotion ki offer di gae ho.
Counterfeit product esi goods hoti han Jin par kisi company ya author ka logo ya trademark hony ki waja se right protected hon, but kuch people esi genuine product ki naqal kar k usy market me sale karty han.
Webmaster Guidelines:
Google Adsense friendly website create karny k liye zaroori hai k publisher Google Webmaster Tools se poori terha adhere ho, For example;
1. Kabhi bhi apny webpage content URL ya Meta tag me non-relevant or repeated keywords add na karen.
2. Webpage par hidden links ya text add na karen kyun k Google k Crawl to usy find kar len ge.
3. Kabhi bhi affiliate marketing k through earn karny, Search engine me rating increase karny ya kisi other reason se webpage par fake content add na karen.
4. Kabhi bhi kisi ko manipulate karny k liye fraud content add na karen.
5. Hameesha useful or informative content publish karen Jo aap k goal ko clear kar dy.
Traffic Sources:
Google ads esy pages par place nai kiye ja sakty jin par traffic bohut se sources se aati ho. For example; publisher kisi paid to click program me participate kary ya kisi software ya application k through unwanted emails or ads k links send kary, Isi tarha adsense publishers k liye zaroori hai k un k pages Google ki Landing Page Guidelines k mutabiq hon.
Agar aap chahty han k aap k users or Google k advertisers ko aap ki site se acha experience ho to aap ko Google k ads apni site par place karny k liye niche diye gae actions se avoid karna ho ga.
1. Third party services to generate impression and clicks, like PTC, PTS, Click exchanging, Automatic surfing etc.
2. Use unwanted methods to send fake emails or advertisement at third party websites.
3. Google k searching box, results or ads ko toolbars jesy kisi software k through display karna.
4. Webpage opening me kisi software k through popups bhi open kar dena ta k user click karen, user ko unwanted sites par redirect karna or user k browser ki setting ko change karny k liye interfere karna.
5. Ye publisher ki responsibility hai k wo check kare k kisi affiliate ya ad-network ki waja se us k adsense ads waly pages par direct traffic to nai aa rahi.
6. Online advertising methods k through traffic ko apni site par lana, Jis se user foran samaj jae k usy is page par laya gya hai, for example; yahoo chat rooms etc.
Ad Behavior:
Publishers ko Adsense ad code ko modify karny ki permition sirf is had tak di jati hai k modification artificial ho or na hi ad performance or advertisers k liye harmful ho.
Ad Placement:
Publisher ko variety of placements or ad formats provide kar k encourage kiya jata hai k wo good result hasil karny k liye ad ki jaga or format change kar k experiment karen, but Googel Adsense ad code ko emails, pop-ups, software jesi inappropriate places par display karny ki permission nai deta. Publishers k liye zaroori hai k apni product se related google ki policy se waqif hon. If you want to get more information, Please see Google policies for Ad placement.
Google k search box, results or ads niche di gae kisi application k sath integrate nai hony chahyen.
1. Toolbar
2. Popups
3. Any software(which is not approved by AdMod) to auto/manual sending ad links through email or chatting etc.
4. Web page k kisi element me chupaa kar ad lgana.
5. Empty page par ad place karna, jahan content exist na ho.
6. Webpage par ad tarha lagana, Jis se user confuse ho jae k ad kon sa hai or real content kon sa.
7. Google ki other products or services k sath is tarha ads lagana Jo un products ya services ki policies k against ho.
Site Behavior:
Jin websites par Google k ad show hoty han un k liye zaroori hai k un ki site par user easily navigate kar saky, Wo user ki preferences ko change na karti hon Or kisi unwanted websites par redirect na hoti hon.
Google Advertising Cookies:
Google Adsense k publishers k liye zaroori hai k un ki privacy policy ho, Jis me clearly disclose kiya gya ho k koi third party aap ki website par ad serve kar k user k browser ki cookies ko check kar k information collect kar sakti hai.
Google publishers ki website par ads display karny k liye Double Click Cookie use karta hai. Kisi bhi Applied law, rules or regulations k mutabiq Google Double Click Cookie ko use karty howe aap k business se related kisi bhi type ka data hasil karny k rights reserve rakhta hai.
Identifying User:
Publisher ko Google ki kisi bhi tarha ki personal informations kisi se share nai karni chahyen, Jis se permaneltly koi khas or unique device identify ho jae, For example; Google panda & Penguin Updates.
Children’s Online Privacy Protection Act (COPPA):
Agar aap Google ki kisi bhi advertising service ko apni kisi esi site par use kar rahy han, Jo COPPA (children ki online Privacy & protection Act) ko cover karti ho to aap ko Google Tools use karty howe us k mutaliq clearly btana chahye. Jis k mutabiq aap 13 years se kam age walon (Children) k liye kisi bhi tarha k interesting ads display nai kar sakty.
Gambling content:
Adsense k ads gambling sites ya gambling se related content par display karna strictly restricted han. Google ki Gambling content se relatd publisher ki country ki location wise different policies han. Countries k ek limited group k ilawa, Google kisi publisher ko allow nai karta k wo gambling content ya gambling content k links waly pages par adsense ad ko place kary. Gambling content me esi games bhi include han jis me user ko bets lga kar opportunity di jati hai k wo money or some prizes earn kary. Gambling content me online casino ki games, sports betting, lotteries, odds, mahjong, bingo, education ya supplemental materials, tips or bonus codes shamil han.
Niche kuch esy countries k list provide ki gae hai jahan Publishers online gambling ki information, content, links or games waly pages par bhi ads display kar k monetize kar sakty han.
Austria Greece Portugal
Belgium Ireland Romania
Canada Italy Serbia
Denmark Israel Spain
Finland Norway Sweden
France Peru United Kingdom
However, Publisher k liye zaroori hai k wo Google ki strict requirements ko poora karny k liye, koi bhi ad show karny se pehly apna content Adsense policy team se approve karwae. Agar aap ka submit kiya howa page eligible howa to Adsense team zaroor aap se contact kary gi. Uper diye gae contries k ilawa kisi other country k publisher ko to kisi bhi condition me betting content ya links waly pages par ads place karny ki permission nai hai.
Global Display Network ki family ki safeness k liye zaroori hai k ads gambling content par sirf us time show hon jab publisher or gambling content page ka visitor donon esy country me located hon jo gambling k liye approve hai or visitor ki age bhi legal hai.
As a Gambling approved publisher, Agar aap gambling ads hasil karna chahty han to Adsense k category filtering features ko use kar sakty han.
Product Specific Policies:
Adsense For Content:
Publishers every page k content par three ad units place kar sakty han, 300×600 size k Three se zyada ad units kisi publisher k liye allow nai han. Publishers 300×600 size k ilawa koi bhi ad ek page par ek se zyada bar use kar sakta hai. Is k ilawa Adsense for content me publisher each page par three ad link k sath two search box bhi display kar sakta hai or ye policies har tarha k desktop or mobile optimized sites par apply hon gi.
Adsense For Search:
Single page par Google k maximum two search boxes place kiye ja sakty han or search results waly pages par un k sath only one link unit ya image ad place kiya ja sakta hai. Search queries original user hi search box me put kary ga jis ko modify nai kiya ja sakta. All populate ki gae policies search results waly pages par bhi apply hoti han or yad rakhen k Adsense For search ko kisi software ya application k through toolbar k sath integrate nai kiya ja sakta.
Last update at: 17 December, 2013
